How it works

What it analyzes

Identifies customers at highest risk of canceling, using payment patterns, service usage, complaints, and history.

What it delivers

Risk-ranked list with name, reason, and suggested action for each customer.

Real example

A business owner discovered 517 cancellations he thought were 150. In the first week, he saved 71 customers.

What it analyzes

Detects overdue accounts before they become cancellations, identifying delay patterns and debt escalation.

What it delivers

Prioritized list of overdue accounts by at-risk value, with days overdue and recommended action.

Real example

We identified $30,000 in delinquency risk the owner didn’t know existed.

What it analyzes

Projects future revenue based on real trends in your business: new sales, cancellations, price adjustments.

What it delivers

Projection with three scenarios (optimistic, realistic, pessimistic) broken down by plan, region, and channel.

Real example

Showed that MRR would drop 12% over the next 3 months if no action was taken.

What it analyzes

Compares all your acquisition channels — Google Ads, Meta Ads, consultants, referrals, organic: cost per customer, retention, and real return.

What it delivers

Channel ranking by real ROI + per-campaign ad analysis + individual sales rep performance.

Real example

Discovered that the "consultant" channel had 2x more retention than Google Ads, but received 5x less investment.

What it analyzes

Analyzes frequency, severity, and fraud patterns in your claims. Identifies profitable and loss-making segments.

What it delivers

Claims report by segment + list of claims with fraud indicators.

Real example

Found that 45.7% of claims were denied — and customers with denied claims canceled at 3x the rate.

What it analyzes

Groups your customers by actual behavior (not by plan or region), revealing invisible patterns.

What it delivers

Segments with profile, size, and differentiated treatment recommendation for each group.

Real example

Revealed a group of 400 "silent" customers — no complaints, no usage, ready to cancel.

What it analyzes

Calculates the future value of each customer individually using probabilistic models. Shows who is losing value, who has high potential, and how long it takes to recoup acquisition costs.

What it delivers

Per-customer value score with confidence intervals + survival curves + what-if simulations (e.g., if retention improves 5%, how much do you gain?).

Real example

Discovered that 10 degrading premium customers were worth R$ 86K — more than 170 basic-plan customers combined.

What it analyzes

Analyzes the cost structure: fixed vs. variable, contribution margin by product/segment, break-even point, and operating leverage. The cost side no other analysis covers.

What it delivers

Cost classification + margin by product/segment + break-even + scenarios (e.g., cut X, hire Y, revenue drops 20%).

Real example

Showed that 2 of 5 products had negative margins and were being subsidized by the other 3 without the owner knowing.

What it analyzes

Generates the official financial statement (DRE in Brazil, W&V in the Netherlands) with completeness validation, anomaly detection, and period comparison. Ready for your accountant to review.

What it delivers

Formatted DRE/W&V by period + comparison + anomaly alerts + compliance checklist + tax opportunities.

Real example

Identified EUR 12K/year in unused PIS/COFINS credits that were not being claimed.